What can lawyers possibly learn from FarmVille’s international social media success? As discussed in my Global Rainmaking blog, FarmVille’s creators took an idea that appealed to a wide variety of people, regardless of gender, culture or age–and developed it into a global phenomenon. Similarly, international lawyers who work with a wide variety of clients must think of social media strategies that appeal to prospective clients regardless of culture.  For more suggestions, read Learn from FarmVille’s Social Media Success.